KOFOWOROLA OLOMIDE

Results-Driven Digital Content Creator & Marketing Strategist
Lagos, NG.

About

Results-driven Digital Content Creator and Marketing Strategist with hands-on experience in social media management, brand development, and audience engagement. Proven ability to leverage trending formats and data-driven insights to significantly increase brand visibility and drive business growth across diverse platforms like TikTok, Instagram, YouTube. Passionate about crafting compelling narratives and optimizing digital strategies to achieve measurable impact and expand market reach.

Work

AIESEC in Nigeria
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Digital Marketing Intern

Remote, Remote, Nigeria

Summary

Led content creation and calendar management for AIESEC's national TikTok account, driving engagement through trending formats and sounds.

Highlights

Created and scheduled engaging TikTok content for AIESEC's national account, significantly boosting audience interaction and reach.

Managed weekly content calendar, ensuring alignment with organizational goals and timely execution of campaigns.

Increased content engagement by strategically utilizing trending formats and sounds, enhancing visibility and organic growth.

Kofo's Lashes & Beauty Services
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Founder

Remote, Remote, Nigeria

Summary

Established and managed a beauty brand, overseeing product launch, content strategy, sales, and customer relationship management.

Highlights

Launched and successfully managed a beauty brand, introducing a product line of cluster lashes and press-on nails to market.

Oversaw Instagram content strategy, direct sales processes, and customer bookings, driving brand presence and engagement.

Initiated strategic expansion into wig sales and influencer collaborations, broadening market reach and product offerings.

Self-Employed
|

Content Creator - YouTube & TikTok (Lifestyle & Beauty)

Remote, Remote, Nigeria

Summary

Produced and edited diverse lifestyle and beauty content for YouTube and TikTok, cultivating an organic audience through strategic planning.

Highlights

Produced and edited a variety of lifestyle and beauty content, including vlogs, tutorials, and themed series for YouTube and TikTok.

Developed and launched original content series such as 'Love & Lies' and 'Finding Love in Lagos', enhancing audience engagement.

Built and grew an organic audience by implementing strategic content planning and trend analysis, increasing viewership.

PaywithCowry
|

Student Ambassador

Lagos, Lagos, Nigeria

Summary

Promoted digital transport payment solutions and facilitated user adoption through peer engagement and feedback collection initiatives.

Highlights

Promoted digital transport payment solutions through targeted peer engagement and organized campus events, increasing awareness.

Facilitated comprehensive user feedback collection, contributing valuable insights for product improvement and user satisfaction.

Increased platform adoption through effective referral drives, successfully expanding the user base within the student community.

AIESEC Lagos
|

MXP Member

Lagos, Lagos, Nigeria

Summary

Supported marketing strategies and recruitment campaigns, contributing to the planning and digital promotion of local AIESEC events.

Highlights

Assisted in executing marketing strategies for AIESEC Lagos, enhancing campaign reach and overall effectiveness.

Supported team-led recruitment campaigns, contributing to successful member acquisition and organizational growth.

Contributed to the planning and digital promotion of local AIESEC events, increasing attendance and participant engagement.

Education

University of Lagos
Lagos, Lagos, Nigeria

B.Sc.

Political Science

Skills

Digital Marketing

Digital Marketing Strategy, Campaign Management, Social Media Marketing, Influencer Marketing, Brand Outreach, Trend Research, SEO Optimization.

Content Creation

Content Strategy, Video Production, Video Editing, TikTok Content, Instagram Content, YouTube Content, Storytelling, Basic Graphic Design.

Social Media Management

Community Management, Content Calendar Management, Audience Engagement, Platform Growth, Analytics.

Tools & Software

CapCut, Canva, Google Workspace, Social Media Scheduling Tools.

Business Development

Brand Development, Sales Management, Customer Relations, Market Expansion, Entrepreneurship.

Communication

Customer Communication, Peer Engagement, Feedback Collection, Public Speaking.